effective September 9, 2010
This page sets forth the privacy policies and practices of ValueClick, Inc.'s ("ValueClick") corporate site www.valueclick.com ("ValueClick Site"). The information collection practices of all of the ValueClick companies and divisions are detailed by the privacy policies found on such entities’ websites.
For more information about ValueClick and other ValueClick companies please visit www.valueclick.com.
STATEMENT OF RESPONSIBLE ONLINE MARKETING
ValueClick's information usage practices are based on two beliefs: first, that protecting user privacy is essential to the growth and prosperity of the Internet; second, that a personalized web experience can provide significant benefits to Internet end users if done properly. In accordance with these beliefs, ValueClick creates results for advertisers and publishers in revolutionary ways without compromising individual privacy.
If you have questions or concerns regarding this statement, email us at firstname.lastname@example.org.
I. INFORMATION WE COLLECT, CONSUMER CHOICE AND ACCESS
ValueClick, Inc. is the corporate entity that manages the ValueClick marketing and technology companies and divisions. The ValueClick Site is not directed towards individual Internet consumers nor does it seek any personally identifiable information ("PII") from such consumers for marketing purposes. The only PII that may be collected is when a consumer seeks information from ValueClick and contacts ValueClick on his/her own accord by e-mail or through a contact form or otherwise.
Like most standard website servers, we use log files to collect Internet protocol (IP) addresses, browser type, referring/exit pages, platform type, third party web analytic tools, and date/time stamp. We use the information to analyze site usage, administer the site, understand usage and navigation trends in aggregate, and determine the relevance of content.
If you would like to opt-out of such interest-based advertising from ValueClick Media, please click on the following link: http://www.valueclickmedia.com/about/privacy/opt-out.
II. INFORMATION MANAGEMENT
ValueClick may share information with its affiliated entities for or in connection with the sale, merger, consolidation, change in control, transfer of substantial asset, reorganization or liquidation of any of the ValueClick companies. ValueClick also may release information when we believe release is appropriate to respond to a subpoena or otherwise comply with the law; enforce or apply our agreements; or protect the rights, property, or safety of ValueClick or others. This includes exchanging information with other companies and organizations for fraud protection.
ValueClick employs industry standard security measures to ensure the security of data. ValueClick has contracts in place with its customers in relation to their data, which data is handled in accordance with such agreements or as otherwise agreed upon by such parties. ValueClick routinely evaluates its data security practices to identify security threats or opportunities for improvement.
No transmission of data over the Internet, however, is guaranteed to be completely secure. It may be possible for third parties not under the control of ValueClick to intercept or access transmissions or private communications unlawfully. While we strive to protect your information, ValueClick cannot ensure or warrant the security of any information you transmit to us. You acknowledge and assume this risk when communicating with us.
IV. CONSENT AND CHANGES
V. DATA PROCESSING/SAFE HARBOR
The European Union ("EU") maintains strict privacy laws. These rules differ significantly from the laws of the United States of America (“US”). To reconcile these differences, the US and the EU have created a safe harbor (“Safe Harbor”) that defines mutually acceptable privacy operations. For more information see www.export.gov/safeharbor. Certain ValueClick subsidiaries or affiliates in the US collect, use, retain or are transferred personal data from European Union member countries. Such US ValueClick subsidiaries or affiliates have certified that they adhere to the Safe Harbor Privacy Principles. Please check such applicable US subsidiaries or affiliates’ website privacy policies for information on such companies’ Safe Harbor certifications.
VI. DIGITAL POLICY FORUM
ValueClick, Inc. is a member of the Digital Policy Forum ("DPF"). The DPF is made up of online marketing, analytics, advertising, publishing, and email companies that are committed to examining and developing responses to important privacy and consumer protection issues in emerging media.
VII. LIMITATION OF LIABILITY, THIRD PARTY INFORMATION & LANGUAGE
You also agree that you have provided notice to, and obtained consent from, any third party individuals whose personal data you supply to ValueClick with regard to: (a) the purposes for which such third party's personal data has been collected; (b) the intended recipients or categories of recipients of the third party's personal data; (c) which of the third party's data are obligatory and which data, if any, are voluntary; and (d) how the third party can access and, if necessary, rectify the data held about them. It is the express will of the parties that this agreement and all related documents have been drawn up in English. C'est la volonté expresse des parties que la présente convention ainsi que les documents qui s'y rattachent soient rédigés en anglais.